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Director of Communications and Marketing

Southwest
Posted 3 weeks ago

Employer: Cottonwood Gulch Expeditions

Location: Primarily Albuquerque, NM, with occasional stints of 1-3 weeks in the field with CGE programs, including some time at our Basecamp in Thoreau, NM during the summer.

Application deadline: Position Open Until Filled.

Full position description and application instructions

Responsibilities:

Communication and Marketing (75%):

  • Content Management: Lead Cottonwood Gulch’s communication and marketing efforts, including website design and copy, digital and print communications, press releases, and social media.
  • Enrollment: Play a substantial role in Cottonwood Gulch’s recruiting efforts, with the goal of meeting our recruiting goals for individual enrollment and school partnerships.
  • Marketing Strategy and Budget Management: Develop and implement a marketing plan to achieve our enrollment, awareness, and development goals. Effectively manage a marketing budget.
  • Branding: In cooperation with the Executive Director and other staff, develop and implement a branding strategy for the organization that achieves goals aligned with CGE’s strategic plan.
  • And more.

Field Support & Staff Leadership (25%, varies seasonally):

  • Staff Support: As a Director-level position, provide support and guidance for other staff members. This could include staff training (in the office, and in the field), and supervising seasonal staff.
  • Field Programs: Lead or assist educational field programs. At times, this will mean focusing directly on programs; at other times, the focus may be more oriented toward marketing and communications, e.g. gathering stories, photos, videos, etc. directly from the field.

Apply Online